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Why 42 Million Americans
Have Turned In Their Notice 
What if I told you there was a way to safely move out of a job you don't enjoy into one that suits you to a "T"… 

Where you can wake up when you choose, avoid the morning commute, even work in your pajamas if you want…  

… with the potential to make at least double what you’re making right now?   

I'm going to show you exactly how I did just that - and how you can too - a little later in this letter.

I'll also show you how I was able to turn a single investment of a few hundred dollars into $4000... and then $7500... multiple times over... using this same strategy.

But first - 

Did you know that roughly 42 million Americans now work independently... and it's predicted that by 2020, 50% of the work force will be freelancers?
"People are not only surviving working independently, they're thriving"
-- Forbes.com
The demand for freelancers is rapidly increasing… thanks to the internet, the global economy, and the fact that contract labor is much cheaper to hire than full-time staffers with benefits.

Which means there’s more opportunity (and cash) out there for independent contractors. In fact, it’s estimated that freelancers generated $1.2 trillion in total income in 2013 alone

And it's not just about the money... or even the chance to take charge of your schedule. With all the opportunities that are available these days, people are a lot more interested in making a living doing something they really care about.  
"Find a job you love and never work another day in your life"       
--Confucius (adapted)
If you’re done with someone else controlling your schedule – and your financial status – then this just might be the most important letter you'll ever read.  

Because I’m about to show you what I believe is the surest, quickest and smartest way to succeed… 

leveraging the potential you already have to design a lifestyle business that is uniquely your own
You are about to find out how hundreds of people just like you are building their dream life with one simple skill that almost anyone can learn
And how you, too - using this same basic skill - can safely transition from working at a dead-end job into a true lifestyle business that harmonizes with your personality, fulfills your passion and allows you to earn a substantial living doing what you love.  
Hi, my name is Susan Ruth, and I'd like to share my story with you...

I was a financial services employee for 15 years before deciding I'd been through my fair share of company buyouts, federal policy changes, and commission structure adjustments that I had no control over.  I was ready for a change.

I wanted to find a new career - something I could enjoy doing from home, on my own terms - that allowed me to make a really good living.

After doing some extensive research, I ran across an opportunity that has not only been around for centuries...

... but thanks to the digital revolution offers more possibilities now than ever before!

For example - 

As early as the 1940's, after suffering a lifetime of adversity, a man named Napoleon Hill used this skill to produce an all-time best seller.

And by the end of the Depression over 1 million copies of his book had sold, netting him quite a fortune in his later years.

Fast forward a few decades, and you'll find another man who was experiencing his own version of difficulties... trying to figure out where he was going to get the money he needed to pay the light bill and feed his family...

... when he came up with the idea to write a simple, 381-word letter selling coats of arms and reports about family names.  

That now-famous letter mailed to almost every household in America nearly 7 times over, and was responsible for growing his company into a $90 million empire!

Then there's the man who overcame a fatal illness and childhood poverty by following his dream to become an eBook publisher and author.  From there he went on to start several businesses that now generate millions of dollars in revenue per year.

And this is just a small sampling of the more notable ones...
Every day ordinary people wake up to their extraordinary life.  They no longer answer to a boss or worry about paying their bills,  because they've discovered how to create their own lifestyle business doing what they love - 
using this one simple skill...
Namely, writing.  

Now, you may be saying...

"Nope... won't work for me.  I'm not a writer."

Well, guess what.

That doesn't matter!

The writers I'm referring to weren't born that way.

Nor did they graduate from college with a degree in journalism.

Heck... a few of these highly-paid writers even failed high school English!

You see, the kind of writing I'm talking about - more specifically copywriting - doesn't require a college degree, perfect grammar or even a huge vocabulary.  

That's because "copywriting" is simply conversational writing with persuasive intent.

In other words...

If you can write a simple email or Facebook post...

... or have a rousing conversation with your best friend about a smart phone you recently bought... convincing her she needs to buy one too...

Then you could potentially write for a living!

It doesn't even matter if you have no writing experience.

Because copywriting is a learned skill, using the same words we all use every day.

In much the same way as you learn to ride a bicycle... or play the piano... 

You can train your brain to write.  

You see, successful copywriters are just ordinary people who were once where you are now...

Their only advantage over you is they have learned how to use the power of words to get what they want.

Take a look around you. Websites, social media sites, blogs, online and offline newspapers, magazines, special reports, direct mail letters and print ads, books and eBooks, instruction manuals, company emails... the list goes on and on.

Everywhere you look people are reading, watching videos and listening to information on their smart phone, iPad or laptop.

This is not only a hungry market... they are voracious!  And the amount of time - and money - that will be invested in books, audio programs, videos and online courses will only continue to grow.  In fact, eBook sales alone are predicted to reach $9.7 billion by 2016! 

Somebody has to write all of this.  And they get paid well to do it. 

Every organization - from small business owners to large corporations... from colleges and universities to charitable nonprofits - need good copywriters to communicate their mission and market their products and services.   

Even when the economy is bad, businesses are still competing for customers... and the best way to win that battle is with a good copywriter.    

As a result, every day copywriters all over the world get up and commute just a few feet to their home office, turn on their laptop, and make money using simple... but very powerful... words.

Most of these people started with no experience. They didn't know how to write. They weren't tech savvy. They just knew they were tired of trading their life for a paycheck

So, you see... you're in the best place you could be right now. The opportunity has never been greater. 

Because as a freelance copywriter, you can choose to work with just about any organization, charity or university you want.  They all need your help.  

Or leveraging your own knowledge, interests and potential, you can use your copywriting and marketing skills to create your own information products, eBooks, online courses, blog, or marketing campaign... for your own business.  

That's the beauty of it!  YOU get to choose!

Because once you learn the basics of copywriting... you can design your freelance business to be whatever you want it to be.  

And for that reason it has the power to change the course of your life... to literally transform your world.
Copywriting is the ultimate advantage...
the business owner's most valuable asset
Look, I understand if you're skeptical. 

Let me assure you, I know how that feels.

When I first discovered this business of copywriting, I had a hard time believing it too.  

For instance, why would a company pay $10,000 for a simple 12-page letter?

But the more I looked into it, the more it made sense.  

Think about it.  If I owned a spa and I hired you to write a 12-page sales letter selling a special wrinkle treatment package for $295, and I mailed that letter to 5000 households...

... and that letter brought me 50 new customers (a conversion rate of only 1%), then my gross profit from that letter would be $14,750.

After I pay you, and mailing costs, maybe I only clear a couple grand.  But now I have 50 new customers that I can sell other products and services to.  Without any additional acquisition costs.

Also, consider this.  Let's say that letter sold a monthly membership for wrinkle treatments.  And to get the deal you had to maintain the membership for at least 3 months.  

So, maybe the first month I only clear $2000.  But look at the additional income I've practically guaranteed my business for at least the next two months!  

Not only that, I can mail that same letter as many times as I want. As long as it continues to bring in business, I can continue to grow my customer base... and my bottom line... off that one letter!

Needless to say, once I understood the value of copywriting in the marketplace, I really got excited about learning copywriting for myself!

But I didn't have a clue where to start.  I found some online courses, so I signed up for an Introduction to Copywriting course for $347.  And it was an excellent course on copywriting basics, but I couldn't figure out what direction to go with it.  

There were so many great opportunities that I soon got overwhelmed. 

I ended up wasting a lot of time - and a lot of frustration - unnecessarily

But I finally figured it out... and I'm so glad I did!

My first ghostwriting project?  I made $7500... a basement level fee!

My first sales letter? $500/page... another basement level fee - and a total of $4000 for two weeks of work!

Not a bad return on a one-time investment of a few hundred dollars to learn a valuable and marketable skill that has turned into such a rewarding career.

Because once you learn the basics of how to write good copy, you can use this powerful skill to design a career path that is not only financially lucrative but incredibly satisfying as well!

Now, if you have no prior writing experience you may think copywriting would be really hard to learn.  And that it would take too much time.

Granted.  It could... depending on how you go about it. 

Which is exactly why we're here.

I've been a self-employed freelance copywriter and information marketer and publisher since 2003... part-time at first, and then full-time for the last 5 years.

I know what it's like to be an employee with very little say-so and even less power.  

And I know what it's like to be my own boss, work from home on my own terms doing what I love, scale my income at will, and be able to spend quality time with my spouse and kids... and friends.

But that's not enough.  

What really drives me is helping other people figure out their own career path to success.  A zero-risk way to walk away from a job that beats them down, robs them of their energy, their time, and sometimes even their health... 

... into a business so uniquely their own that it doesn't even feel like work.  Something that gives them their life back.  That allows them to do what they love, while having both the time and the money to enjoy life with those they love the most. 

Now I have no idea if this resonates with you or not...

... but if it does - if somewhere deep inside you there's a longing to follow your heart... your passion... and your dream - then you're the person I wrote this for.

It doesn't even matter if you can't see yourself becoming a successful writer right now.

All you need is a real desire to create a better life for you and your family, and you have an eye toward copywriting as the vehicle to get you there.


So, if you're still here... let's talk about the next step.

As I see it, you have two choices

You can do what I did.  Start looking around on the internet, collecting all the data you can, decide which course you think you should sign up for, and dive in.

And that may work for you.  But I've already told you how challenging it was for me.

You know what I'm talking about.  When you start collecting information from the internet, it's like dragging the ocean floor for treasures.

You will find some cool stuff, alright...

But you'll also collect a lot of throw-back.  And you'll likely get bit in the process.

Even if you're lucky and you land a reputable program (and there are good ones out there)...

... it will take a lot of valuable time to do your own research... it will cost a lot more... and it won't be as "hands on" as what I'm about to offer you.

Now, let's talk about your other option.

Since beginning my copywriting journey 12 years ago, I've learned a LOT.  I've collected a ton of resources.  And I've studied the greats in the industry.

I've worked for a number of clients, and like most people in this business - I've made some mistakes, hit some home runs... and figured out some shortcuts along the way.

And now I want to share what I've learned with you.

I decided the best way to do that is by condensing everything down to a simple, 3-step process. 
My goal here is to make learning the basics of copywriting and marketing as simple, straightforward and stress-free as possible... all the while providing excellent training, invaluable resources and live support essential to success as a freelance copywriter.
That way, even a complete newbie can go from ground zero to first paying client simply... and quickly!
In order to accomplish this, I've included all the core principles of copywriting as well as how to launch a freelance business - everything you need to know to get up and running in record time - in this online course.

You can complete the course in your spare time.  You don't have to quit your current job - or spend countless hours in "training" - to make this work.  

All you need is a computer and an internet connection... and you probably have those already.  (I recommend you purchase some books along the way, but they aren't essential to completing the course.)

And most importantly - you won't be left alone, trying to find your way on your own. I'll be accessible by email if you get stuck or have questions.  
 
So, now let's talk about the course:
"Three Simple Steps to a Lucrative Career in Copywriting:  
How to Write Like a Pro and Land Your First Client
in 3 Months or Less... Starting from Scratch"
Everything you need to get your freelance copywriting business up and running is included in this step-by-step, easy-to-follow system
The course is divided into two main sections:

1) General overview
The primary text - a 46-page eBook that you receive immediately for download - gives you the "big picture" or "30,000-foot view." 

Here you'll gain a general understanding of what copywriting is all about as well as how to use copywriting to establish your own successful freelance business.  
2) 12 guided lessons

The second part of the course consists of 12 weekly lessons focused on what I believe are the key topics you need to understand, digest and implement each week in order to stay on track with a 3-month plan.  

(By the way, though the course schedule is set up on a 3-month time frame, you can certainly do this at your own pace.  If it takes you twice as long - or longer - that's perfectly okay!)

Each lesson is delivered to your email inbox at the same time each week, for 12 weeks. That way you don't even have to go to the member's area and sign in, unless you want to, in order to access your weekly lesson.

The lessons are presented in a consistent, easy-to-follow format, and include one related assignment each so you can implement and integrate what you just learned in that lesson.

Here's a list of the lesson topics, in the order you will receive them:

Lesson 1:   Overcoming Self-Doubt - The Biggest Obstacle to Your Copywriting Success

Lesson 2:   The Power of Intent - Seeing the Possibilities, Finding Your Uniqueness, and Mapping Your Course

Lesson 3:   The Fine Art of Selling - Developing a Marketing Mindset

Lesson 4:   Researching Your Prospect - Creating a 3-D Avatar

Lesson 5:   Researching Your Product - Features, Benefits and Hot Buttons

Lesson 6:   Grabbing Attention - How 20% of Your Copy Accounts for 80% of Your Success

Lesson 7:   The Psychology Behind Persuasion - Essential Elements of a Successful Sales Letter

Lesson 8:   Advanced Copywriting Techniques - Subtle Tips that Skyrocket Conversions

Lesson 9:   Determine Your Specialty - Niche it Down and Watch Your Market Value Soar

Lesson 10: Building Your Portfolio - It's Time to Sell Yourself!

Lesson 11: Open for Business - Making Your Services Visible to Your Market 

Lesson 12: Prospecting for Gold - Landing Your First Paying Client

But that's not all!

You also get...
  • Access to interviews with other successful copywriters  
  • Dozens of copy 'n paste templates, checklists, and other handy guides for you to use and get results NOW
  • Swipe file starter kit to copy 'n paste for quick-and-easy winners
  • Marketing eBooks, resource-rich articles, recommended reading list 
  • Direct email access to me - the program author - for first 3 months
  • Job resource guide with cover letter template 
  • 12 Weekly Q&A webinars 
HERE'S HOW WE'RE DIFFERENT...
All entry-level copywriting courses teach you basics of persuasive (direct response) writing, as well as how to write sales letters and other types of copy.  All good stuff - and all very necessary. 

But that approach assumes you want to learn copywriting so you can write promotional campaigns for other business owners. And that is a great reason…

but what if you have entrepreneurial blood running through your veins?  And rather than use your copywriting skills to further someone else’s business, you want to use it to create one of your own?  That's great too...

... because whether you know it or not, you already possess a number of assets - knowledge, experience, expertise, and interests - that can be leveraged into a business model that is as unique as you are.  

For that reason it makes a lot more sense to me to let you choose how you want to use your new-found copywriting skills.  

In other words, using my approach, copywriting is the vehicle, but you are the driver. And as the driver, you decide exactly where you want this vehicle to take you.

I give you a road map.  I show you all the destinations.  But you get to pick where you go.  
My mission here is to give you the most value you've ever received with a product.  I want you to feel like it was worth far more than the minimal investment you made.
By now I'm sure you're wondering what Three Simple Steps to a Lucrative Career in Copywriting costs.  

If you looked into copywriting before, you know courses of this caliber typically run in the neighborhood of $497 to $997.  

And if that's what you were expecting, you're in for a welcome surprise...

Because I'm offering you the chance to learn copywriting... including everything you need to get you up and running in record time - earning your first paycheck as a copywriter by the time the course is complete - all for just $297!  

That's less than I paid for my first introductory course!
If you've ever considered going into business for yourself, you know how risky it can be. Not to mention expensive.

Take a franchise, for instance.  The average cost of securing a franchise is between $50,000 and $200,000.  

If you don't go the franchise route, you're still looking at an average of $30,000 to get a basic small business up and running.  

Even if you're lucky and you find something you can start for "pocket change," that figure bottoms out at about $3000.

Yet none of these opportunities even touch what I'm offering you here! 

Think about it... and compare the benefits of this training to any other business venture you might consider.

This course allows you to...

 - Learn an invaluable skill from the convenience of your own computer and at a pace that's comfortable for you. 

(By the way, I recently heard three different high-level business owners say that copywriting is the #1 asset of any business.  Why? Because every business MUST use words to sell.  And if they can't do it themselves, they have to hire a copywriter who can!) 

 - Work from home, on your own terms, doing something you really enjoy... with no supervisors to answer to or employee headaches to deal with or health insurance and worker's comp premiums to pay.
 
 - Set your own salary.  (Even serviceable freelance copywriters can earn six-figures with reasonable effort.)

 - Avoid overhead costs.  Keep more of your money in your own pocket!

 - Set your own schedule.  No "store hours."  

 - Work from wherever you please.  As long as you have your laptop and an internet connection, you're not bound to a physical location like you would be with a retail or storefront business.  

 - Enjoy the flexibility to be available to your family and take time off as you want or need to, without having to get someone to "cover" for you. 

With Three Simple Steps to a Lucrative Career in Copywriting you learn valuable business skills of copywriting and marketing - AND you have a blueprint for establishing a business that is uniquely your own - without any of the risk - and...

... without paying $3000, $997, $697... or even $497 to get it!   
For less money than you'd gladly spend 
for an weekend stay at a nice Bed & Breakfast...
you can break into the exciting and lucrative business of freelance copywriting!
After successfully completing this course, you will be able to:

1) Hire out your freelance copywriting services to business owners who desperately need your help to stay afloat, and/or

2) Create and sell your own digital information product and set up your own online business.

Because copywriting and marketing are absolutely essential to any business, I have made this the CORE skill set you learn in this course.

But that's not all!  You also learn how to apply your new-found copywriting skills to whatever business venture you choose.

In summary... we're covering all the bases.  And we're doing it step-by-step, so you don't get overwhelmed.  

Three Simple Steps to a Lucrative Career in Copywriting
And one more thing...

There's a generous Iron Clad 30-day money-back guarantee so you have plenty of time to try it on and make sure it's a good fit.

If not, you will receive a full, unconditional refund.  No questions asked.

So there's absolutely no risk to you.
If you've ever dreamed of having a business you could call your own one day, just haven't figured out how to make it happen...

Don't feel bad.  Maybe it was the right thing, just not the right time.  

You may have even tried this same sort of thing before – but it didn't work.  

Heck, I tried a number of things myself in the past that didn’t work. In fact, at some point it became a joke with my husband. He decided that “trying new things” was actually a hobby of mine!

Thankfully, I was finally able to prove him wrong… when I figured out how to adapt my copywriting and marketing skills to MY OWN BUSINESS – how to make THEM WORK FOR ME.   

So now that you know my story, let me ask you...

What do you really want?

What are you passionate about?  What inspires you?  What gives your life meaning?

Spending time with the people you love?

The money to travel... or help make life better for those less fortunate than yourself?

Being able to finally relax and enjoy life without the stress of financial worry and unnecessary suffering?

I’m offering you the chance to make of life what you will.   

And I’m not only giving you all the tools you need to do it - all in one place…  

… I’m also showing you how to use them to design a career that is all your own.   

Your job or current financial status is not jeopardized.  I break the material down into bite-size pieces so you can do everything you need to do around your current obligations.

If you follow my blueprint as I’ve laid it out for you - and you do what’s required along the way - then getting your first client or making your first sale will be all but automatic. It will be the end result of a natural process. The planned destination of well-directed path.   
Okay. Let's say you're really interested. This sounds like the break you've been looking for...

... but you can't imagine adding anything more to your schedule.

And I hear you.
 
I just know that if we REALLY want something, we make the space for it.

Besides, if you aren't willing to step outside of your comfort zone, even just a little... how can you expect your life to ever change?

I've made this as stress-free as possible, anyone who really wants to, can do this. Even if you have a full-time job and are the primary breadwinner in your family.

If you follow my simple, step-by-step system, it's a no-brainer. As one of my students I will be in your corner to help keep you on track - as long as you do your part to make it happen.

And if you get into the program and find out after a while that it isn't a good fit for you?

No problem. You're covered with the risk-free guarantee.
So here's the deal - 
You get access to all this:
  • 40+ page course manual that gives you a 360 degree view - $27 value
  • 12 guided lessons with specific assignments that build your portfolio right out of the gate instead of waiting to the end of the course (all step-by-step) - $299 value
  • Access to interviews with other successful copywriters - $95 value
  • Dozens of copy 'n paste templates, checklists, and other handy guides for you to use and get results NOW - $79
  • Swipe file starter kit to copy 'n paste for quick-and-easy winners - $29
  • Marketing eBooks, resource-rich articles, recommended reading list - $120
  • Direct email access to me - the program author - for first 3 months - $297
  • Job resource guide with cover letter template - $27
  • 12 Weekly Q&A webinars - $149
TOTAL PACKAGE VALUE = $1,122

All for only $297
AND an unconditional No Risk 30-Day Guarantee
I can honestly say this is one of the simplest - and most affordable - opportunities you'll ever have to change your life for the better.  

Imagine just a few short months from now...

You wake up, fix a cup of your favorite coffee, walk a few feet to your home office, fire up your computer, write a few emails, or work on that sales letter or blog... or run down some graphics for the eBook you're writing... work until noon, and then take the rest of the day off to take your kids to the park or play golf with your dad!

What I'm saying here is this...

Whatever you want, whatever makes you happy, whatever success means to you...

YOU CAN HAVE IT WITH THIS SYSTEM.
Three Simple Steps to a Lucrative Career in Copywriting
So now that you know there's a straightforward, easy-to-follow blueprint that takes you step-by-step toward the life you really want...

The next move is yours.   
Just click the button below to get started TODAY.  Once your order is approved, you'll be able to download the primary text immediately, and you'll be given access to the members area for the lessons. 
"There are far, far better things ahead
than any we leave behind."
 -- C. S. Lewis
Thanks for reading, and I'll see you on the inside...

Committed to your success,

Susan Ruth
Freelance Copywriter, Educator and Author 
Grab Your Copy Of
"Three Simple Steps to a Lucrative Career in Copywriting" 
Three Simple Steps to a Lucrative Career in Copywriting
30-Day No Questions Asked Guarantee!
P.S. - My Iron Clad 100% Money Back Guarantee gives you a full 30 days to put everything I've told you here to the test and THEN decide whether or not it was worth it.

P.P.S. - Oh... that risk-free investment?  It was the best career choice I ever made.  
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